Ford To Reveal Next Step For Smart Mobility Plan At Mobile World Congress

  • Ford Motor Company at Mobile World Congress will announce a next step in the company’s Smart Mobility plan
  • Barb Samardzich, chief operating officer, Ford of Europe; Ken Washington, vice president, Ford Research and Advanced Engineering; and Don Butler, executive director, Global Product Development; will host a news conference at 10:00 CET on March 2
  • Ford also will on March 4 host a panel discussion on the subject of mobility, attended by industry experts including IBM and Goal.com

Ford Motor Company will announce a next step in the company’s Smart Mobility plan at Mobile World Congress, in Barcelona.

Ford will make the announcement at a press conference at Fira Gran Via, Hall 3, stand #C20 at 10:00 CET on March 2. This will be hosted by Barb Samardzich, chief operating officer, Ford of Europe; Ken Washington, vice president, Ford Research and Advanced Engineering; and Don Butler, executive director, Global Product Development.

Butler and Erica Klampfl, future mobility manager, Ford Research & Advanced Engineering, also will on March 4 host a panel discussion on the subject of mobility, attended by industry experts including IBM and Goal.com

Earlier this year Ford announced Ford Smart Mobility, a plan designed to help change the way the world moves by solving today’s growing global transportation challenges; and to take the company to the next level in connectivity, mobility, autonomous vehicles, customer experience and big data. Ford has already announced an extensive range of experiments worldwide, each designed to anticipate what customers will want and need in tomorrow’s transportation ecosystem.

Ford Mobile World Congress media materials can be accessed at 10:00 CET on March 2 fromhttp://mwc2015.fordpresskits.com.

Leave a Reply

Your email address will not be published. Required fields are marked *