Two popular Ford models have been honoured in this year’s BusinessCar Awards – for the eighth consecutive year for the S-MAX.
The stylish and sporty Ford S-MAX tightened its grip on the award for Best Multi-Purpose Vehicle – held since 2008. Ford Fiesta, the UK’s top-selling car, took BusinessCar’s Supermini of the Year prize.
The only awards decided by fleet managers themselves, the BusinessCar honours are highly prized within the industry and underline Ford’s popularity among fleets.
Ford S-MAX – due to be renewed this Summer – has enjoyed a remarkable run of success both in the annual BusinessCar Awards and combined fleet and retail market, reaching over 82,000 UK registrations since its 2006 debut.
Paul Barker, BusinessCar editor, said: “Ford’s S-MAX has been a class apart since launch, bringing people-carrying practicality without boxy people-carrying looks. Though this generation is soon to be replaced by an even classier new model, it is going out with a bang and still looks great compared to rivals.”
The Ford Fiesta earned its Best Supermini honour because it is “high on quality as well as quantity”. Paul Barker added: “Driving enjoyment, efficiency, good running costs and clever technology all combine to make it a popular choice. Our readers – the people choosing these models for their business – have picked the Fiesta as their favourite mainstream supermini, and that’s testament to the car’s all-round ability.”
Incoming new Ford of Britain fleet director Nick Themistocleous, said: “The seven-seat coupé that is the Ford S-MAX deserves its superb run of success in the BusinessCar Awards and its 2015 replacement will enjoy an equally positive response from readers. Ford Fiesta adds another significant accolade to its vast collection of honours.”